Tag "social media"

Why Facebook LIKES aren’t enough

It seems every business wants lots of “likes” on their Facebook page. And who can blame them? It sure looks cool to have thousands of strangers and people who’ve never actually bought from you letting the world know they clicked your LIKE button. But are these “likes” worth anything? Are they effective at helping you [...]
Why Social Media Experts Will Never Help Your Business Grow

A guy buys a lottery ticket. A few days later he wins a million dollars. He then writes a book titled How To Become A Millionaire In Less Than A Week. The book is a national best seller. He then parlays the success of the book into a successful speaking career, positioning himself as wealth [...]
Blogging secrets from a pro

Looking for some tips to get your blog noticed or just full of richer content? Us too! That’s why we set off to interview one of the hottest bloggers in the country. She’s smart, she’s popular, and she’s going to share all her blogging secrets.
How to use Pinterest (and Biznik)

Why do companies feel the need to jump on every new social media site? Why can’t there be sites for social stuff and other sites for just business? Well, despite the number of companies rushing to join Pinterest, I think it will end up being primarily a social site – thank God! Now you have [...]
Can social media tell you how pretty you are?

Over the last few months a disturbing trend has been occurring on YouTube. Thousands of young girls have been posting videos of themselves asking viewers to respond to the question “Am I pretty?” While these types of videos are not new, the rate they are being uploaded has exploded over the last 12 months. As [...]
4 things you need to have a successful social media campaign.

Spending lots of time messing around with Facebook, YouTube and Twitter in hopes of attracting new customers and growing your business? Well before you make another tweet, check out this episode. And when you’re done, check out these links to see great social media campaigns in action. Head and Shoulders Facebook Page Ford Motor Company [...]
The Top 10 YouTube Videos of 2011

What a great way to end the year than by looking at the top 10 YouTube videos for 2011 and seeing if we can find the magic formula for making your own videos go viral. Plus I also have to deal with the fallout from my last episode about UFC President Dana White. To see [...]
Proof bullying goes beyond the school yard.

UFC boss Dana White gets nasty on a fan while his fighters tell students to play nice. And this is all happening while a national retailer’s marketing efforts are being overthrown by a religious group using their own bullying tactics. Just another day.
Getting What You Want With No Klout

With Movember winding down, it’s time to look back at my charitable efforts and figure out what worked and what didn’t. Beyond the fact that I look terrible with a mustache, I also learned that being subtle when it comes to asking for what you want is not the way to get what you want. [...]
How many fans and followers do you need?

My first annual social media party proved how your relationships with fans and followers can often be superficial and pointless. And yet like most business owners you’re still doing it. Has has all the time you spent on your social media campaign resulted in more sales? Don’t feel bad of the answer is no. Studies [...]
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