Tag "business"
Recent Facebook changes bad for business? Who cares!
Let me start by saying that I don’t post photos from my vacation, don’t play Farmville, don’t share my list of favourite movies and books, I’m selective as to what sites I choose to “like”, and I’ll only “friend” those I’ve actually met or had some personal contact with (and actually like). So while Mark [...]
6 tips for a winning coupon campaign
Coupon campaigns work! And creating one is not that hard, but there are a few things to be aware of. In this episode I will share with you 6 tips to make your next coupon campaign a success.
Do you really need a logo?
Sure logos are cool, fun, sexy, like that convertible that your wife won’t let you buy. But when it comes to business, are logos really that important when it comes to your long term marketing success? My friend and colleague Simon Jordan will tell you the answer while I soak up the sun in St. [...]
Is your networking event working?
Getting a bunch of people in a room and calling it a networking event is easy. But ensuring those people actually get something out of it is the real measure of success. In this episode I will show you an innovative and effective networking process that you can adapt to your own events. A special [...]
7 marketing tips for Santa
In the spirit of giving, here’s seven marketing tips for the big guy in red, Santa Claus. Sure he might be the go to guy this time of year, but with Halloween soon to be the number one spending holiday of the year, Santa needs to do what he can to keep top spot. And [...]
Think you really need followers and fans?
Think it’s important to have a lot of Twitter followers? How about Facebook fans? There’s people who make a living trying to convince business owners just like you that your business will live or die by the number of followers and fans you have. There’s also people trying to convince us that fossil fuels have [...]
Facebook or Twitter – Should you care?
With so many companies thinking that social media is their key to success, I thought it was time to talk to some real experts – companies who’s products and services are only available through the web. So how do they use Facebook and Twitter? And how important do they think they are? Special thanks to [...]
How to make a press release that gets noticed
Creating a press release that gets noticed is a science – a subject I obviously failed. Luckily I get some great advice from marketing pro Janette Burke from Your Marketing Magnet.
My scary Halloween episode
Knowing how to organize merchandise and create in store displays might be profitable, but when it comes to marctv, you know there’s always more tricks than treats. So beyond the educational content, be sure to stay till the end for the real scary part. A big thanks to Party Supply Depot who helped make this [...]
Slutty college girls make the best PowerPoint
Who owns the content you send online? Up until you click the SEND or UPLOAD button, you do. But after that it becomes open hunting season. Watch this episode to learn what can happen to even the most well thought out emails and online campaigns. And how to reduce the chances of this happening to [...]
The Fourth Word
Time to Say Goodbye to the...
It feels like only yesterday, but really it was about fifteen years ago, that every business meeting out of the office was conducted face to face, without the use of a laptop computer. It was around that time that laptops with real power started to emerge. Suddenly, business people started using laptop computers in business [...]Quick Tips
