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Slutty college girls make the best PowerPoint

October 10, 2010 by Marc Gordon divider image

Who owns the content you send online? Up until you click the SEND or UPLOAD button, you do.  But after that it becomes open hunting season. Watch this episode to learn what can happen to even the most well thought out emails and online campaigns.  And how to reduce the chances of this happening to you.

Got a funny marketing pic? Send it to marc@marctv.net. If we use it on the show, we’ll send you a genuine marctv baseball cap.

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About the author

Marc Gordon is a professional speaker and marketing consultant based in Toronto, Canada. His firm, Fourword Marketing, specializes in helping companies create a strong corporate identity and develop effective marketing campaigns. Marc has worked with such companies as General Motors, Johnson & Johnson and Bally Total Fitness. However, his core client base is still startups and small business. To contact Marc, call him directly at (416) 238-7811 or visit www.marcgordon.ca

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  • http://www.composuremarketing.com Natasha

    Another great Marctv post. Negative posts can go viral just as easily as positive ones – the power of the internet is contagious and people love to share or “like” what they find. The clear message here is to be careful what you post, email or share online and always have a contingency plan.

  • http://www.jasonhelfenbaum.com Jason Helfenbaum

    Very true and very funny. For this reason alone, I don’t envy teenagers.

  • http://marcgordon.ca Marc Gordon

    I could not agree more!

  • http://luisgalarza.blogspot.com/ Luis Galarza

    Marc, I love the video… Awesome tips. Many new comers get confuse about how you should be using viral marketing to promote their companies and offerings, and they always opt for the bad way to create buzz, they think is difficult to make good content go viral. Any insights about that?

  • Vic

    Hi Marc!
    I love what you are doing, and admire your guts! It’s not often you see “risque” commentary combined with the need for some degree of political correctness in a business blog. I’m struggling myself to find the right balance between my true persona and what I think will be acceptable to my customer base. I have what some might call a “warped” sense of humour; at the same time, I operate a business. I would so love to say, “What the heck!” and just write/shoot, etc. You are an inspiration!

  • Anonymous

    Thanks Vic! Knowing what persona to show can be tough at any time. Many segments have undergone heavy editing because they were just too risque. Just stay true to yourself, know your audience, and go for it.



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© 2011 Marc Gordon